Jul 2026 — Present
Confidential
SEO & Marketing Manager
- Lead SEO and marketing. Employer name withheld at their request.
Fakhar e Mustafa · Lahore, Pakistan
I build websites — and make sure they get found
Web Developer & SEO Expert with 3 years across development, technical SEO and server infrastructure. WordPress is my core specialty. One person, the whole stack — from the first wireframe to the VPS your website runs on.
Mustafadev Open to projects
Fakhar e Mustafa
Web Developer & SEO Expert
- Base
- Lahore, Pakistan
- Experience
- 3+ years · 200+ projects
- Education
- BS Computer Science, Riphah
- Languages
- English · Urdu
- WordPress
- Technical SEO
- Core Web Vitals
- VPS
01 The short version
Most websites are built by a developer, handed to an SEO specialist, then hosted by whoever was cheapest. Every handoff loses something.
I've spent 3 years doing all three jobs at once. At Blue-IT Technologies I built responsive WordPress websites and custom Elementor interfaces for international clients — and after each build, I was also the one implementing on-page SEO, metadata, internal linking and schema markup. At Webinfites I develop and maintain WordPress and WooCommerce sites, deploy them to VPS servers I administer myself, and run the technical SEO audits, keyword research and Core Web Vitals work behind them.
That combination shapes how I build. I know which development decisions cause SEO problems, because I've spent years fixing those problems on other people's builds. I know what makes a server fast and safe, because I harden and monitor them myself. And I'm already applying AEO and GEO practices so websites stay visible as search shifts toward AI-generated answers.
I hold a BS in Computer Science from Riphah International University, Lahore, and work in English (professional) and Urdu (native).
02 Experience
The road so far.
Jan 2025 — Jun 2026
Webinfites
SEO Specialist & WordPress Developer
- Develop and maintain WordPress websites with Elementor Pro and WooCommerce; deploy to VPS hosting environments.
- Administer VPS servers end-to-end — deployments, DNS, SSL/TLS, backups, security hardening and WAF configuration.
- Conduct technical SEO audits and implement on-page and off-page optimization strategies.
- Keyword research and competitor analysis with SEMrush, Ahrefs, Moz and Ubersuggest.
- Monitor and improve performance via Google Search Console and GA4 — traffic, indexing and ranking trends.
- Apply early-stage AEO and GEO practices for visibility in AI-generated search results.
- Improve Core Web Vitals, page speed and overall website performance.
Feb 2024 — Mar 2026
Blue-IT Technologies
WordPress Developer & SEO Specialist
- Developed responsive WordPress websites and custom Elementor-based interfaces for international clients.
- After each build, implemented on-page SEO, metadata optimization, internal linking and schema markup.
- Performed technical SEO improvements alongside server maintenance, updates and database administration.
- Collaborated with clients to deliver scalable, search-optimized business solutions.
2023 — Present
Freelance
Web Developer & SEO
- Independent website development and SEO for direct clients — running continuously since 2023, alongside every agency role above.
03 Toolbox
Everything I reach for.
36 tools and disciplines across the stack — move your cursor over the globe to turn it.
- WordPress
- Elementor Pro
- WooCommerce
- JetEngine
- Next.js
- Node.js
- JavaScript
- PHP
- HTML
- CSS
- Technical SEO
- On-Page SEO
- Off-Page SEO
- Local SEO
- Keyword Research
- Schema Markup
- Core Web Vitals
- AEO
- GEO
- AI Overviews
- Google Search Console
- GA4
- Ahrefs
- SEMrush
- Screaming Frog
- Moz
- Ubersuggest
- Schema.org
- Linux
- VPS Hosting
- DNS
- SSL/TLS
- WAF
- Cloud Hosting
- Backups
- Server Hardening
04 Elsewhere
See it in practice.
05 Next step
Let's work together.
Tell me about your business and what the website should do. I usually reply within a day.